The video is set in airport type of warehouse with glamorous girls dancing polishing bingo balls, the music is definetly catchy and the screen isn't full of bright bingo balls bouncing in your face! Virgin bingo has tied the advert in with the the Virgin brand by locating the advert in an airport and being foucsed around winning Virgin prizes such as Virgin holidays and flights.
The Virgin brand brings an "upmarket" feel to the Virgin Bingo and the advert is a lot better than a cartoon character bouncing around with bingo balls and women screaming! There's also a little treat for the ladies towards the end of the advert when "Richardo" presents the welcome bonus of deposit £10 get £35 to play with.
I haven't registered with Virgin Bingo as of yet but I might do just as the advert intended and see what I think!
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